Northern virginiA Newborn & Maternity Photographer

voted Northern Virginia's favorite
newborn, maternity, family & child
photography studio 7 years in a row

Northern VIRGINIA Photography
Fine Art Portrait PHOTOgrapher
Newborn, Maternity, Cake Smash & Family Photos

It is my goal to make sure you not only walk away with beautiful photos in a physical form,
but also cherished memories
of these most special moments in your life.

It is my goal to make sure you not only walk away with beautiful photos
in a physical form,
but also cherished memories
of these most special moments in your life.

Hello, I’m Carly, the owner and founder of Imprinted Photography, an internationally recognized, award-winning portrait photographer specializing in fine art newborn photography, maternity photographycake smash/toddler photography and family photography. My passion is capturing the moments and milestones that matter most to your family and turning them into timeless, heirloom artwork that will be treasured for generations.


At my Sterling, VA photography studio,  I offer a highly customized experience designed to pamper you and celebrate the season of life you are currently in, because time passes by so quickly. I use over 10 years of experience to create timeless portraits that tell the story of your family throughout its many beautiful stages and phases. Every piece of art is crafted with the future in mind, ensuring the portraits you choose today will remain just as beautiful and meaningful for generations to come.

At my Sterling, VA Photography studio, I offer a highly customized experience designed to pamper you and celebrate the season of life you are currently in, because time passes by so quickly. I use over 10 years of experience to create timeless portraits that tell the story of your family throughout its many beautiful stages and phases. Every piece of art is crafted with the future in mind, ensuring the portraits you choose today will remain just as beautiful and meaningful for generations to come.

My boutique Northern Virginia photography studio is located in my Potomac Falls/Sterling, VA home and serve clients from all over Northern Virginia, Maryland and the DC metro area, primarily Fairfax County and Loudoun County, Virginia.

I am honored to have been voted as "Northern VA's Best Newborn and Maternity Photography Studio" for 7 years in a row. and to have been awarded in national and international photo competitions throughout the years. I am known for my attention to detail and trusted for my expertise and dedication to my clients. 

Your family’s safety and comfort are my top priorities. I am fully insured, vaccinated (Flu, T-DAP, COVID-19 + booster), and certified in newborn safety with credentials from the ANP, APNPI, and INPA. Additionally, I am trained in infant CPR and First Aid, so you can rest assured that your little ones are in safe hands throughout our sessions.

Hello, I’m Carly, the owner and founder of Imprinted Photography, an internationally recognized, award-winning portrait photographer specializing in fine art newborn photography, maternity photography, cake smash photography, milestone photography and family photography. My passion is capturing the moments and milestones that matter most to your family and turning them into timeless, heirloom artwork that will be treasured for generations.

My boutique Northern Virginia photography studio is located in my Potomac Falls/Sterling, VA home and serve clients from all over Northern Virginia, Maryland and the DC metro area, primarily Fairfax County and Loudoun County, Virginia. 

I am honored to have been voted as "Northern VA's Best Newborn and Maternity Photography Studio" for 7 years in a row. and to have been awarded in national and international photo competitions throughout the years. I am known for my attention to detail and trusted for my expertise and dedication to my clients. 

Your family’s safety and comfort are my top priorities. I am fully insured, vaccinated (Flu, T-DAP, COVID-19 + booster), and certified in newborn safety with credentials from the ANP, APNPI, and INPA. Additionally, I am trained in infant CPR and First Aid, so you can rest assured that your little ones are in safe hands throughout our sessions.

A fine art portrait studio



Welcome

I am your personal story teller,
preserving the details, stopping time,
and telling your families Tale

4

The delivery & install-
happily ever after


3

The reveal &
ordering appointment


2

 The session Day


1

The consultation &
design appoinTment

ITS ALL ABOUT YOU!  Why shouldn't it be? From your initial consultation and design appointment the day of your photo session at my Sterling, Va Photography Studio, I focus on creating an experience that’s uniquely yours. I'll work closely with you, customizing every detail to reflect your family and to tell your story. Your Northern VA photography session will be tailored to your vision so you are getting exactly what you desire. You’ll walk away with heirloom-quality products that reflect your style, compliment your home, and will stand the test of time.       

The Process

Your journey begins with a consultation, either at my Sterling, VA photography studio or via video call. This is your chance to share your story, explore my extensive collection of props and gowns and view all of the beautiful artwork options. Whether you have a vision in mind or need guidance, we’ll plan every detail. I know that photography is a big investment, which is why I take the time to get to know your family and what matters most to you. 

Your journey begins with a personal consultation, either at my Sterling, VA photography studio or via video call. This is your chance to share your story, explore my extensive collection of props and gowns and view all of the beautiful artwork options. Whether you have a vision in mind or need guidance, we’ll plan every detail. I know that photography is a big investment, which is why I take the time to get to know your family and what matters most to you. 

Your session day is all about you and your family, so get ready to relax and enjoy the experience. At my Sterling, VA photo studio, I provide in-studio hair & makeup services, a client closet with beautiful gowns and outfits for all ages, and a collection of unique, hand-crafted props. With snacks, drinks, and a cozy lounge area, you’ll feel right at home. No time limits here—my goal is to keep capturing moments until we have the perfect images for you to choose from.

Your session day is all about you and your family, so get ready to relax and enjoy the experience. At our Sterling, VA photography studio, we provide in-studio hair and makeup services, a client closet with beautiful gowns and outfits for all ages, and a collection of unique, hand-crafted props. With snacks, drinks, and a cozy lounge area, you’ll feel right at home. No time limits here—my goal is to keep capturing moments until we have the perfect images for you to choose from.

At either a scheduled Zoom meeting or at my Sterling, VA Photo Studio you will review the best images from your session (tissues on standby!). I’ll help you select your favorites, then we’ll move on to the exciting part—deciding how to display them. We will go through everything from album covers and design, framing  and print options, to editing requests. Using my special software, you’ll see mock-ups of exactly how your photos will look on your own walls, making it easy to choose the perfect products for your home.

During a Zoom meeting or at my Sterling, VA Photo Studio, we’ll review the best images from your session (tissues on standby!). I’ll help you select your favorites, then we’ll move on to the exciting part—deciding how to display them. Using mock-ups, you’ll see exactly how your photos will look on your walls, making it easy to choose the perfect art products for your home.

Once your artwork is ready, I’ll either deliver it to your home or welcome you to the studio for pickup. I also provide professional installation, ensuring everything is safely and perfectly displayed without you lifting a finger. The most rewarding part is seeing your family’s reactions—whether it’s smiles, laughter, or a few happy tears. We’ll share hugs, laughter, and maybe a few tears, and say goodbye… until your next session!

Once your artwork is ready, I’ll either deliver it to your home or welcome you to the studio for pickup. I also provide professional installation, ensuring everything is safely and perfectly displayed without you lifting a finger. The most rewarding part is seeing your family’s reactions—whether it’s smiles, laughter, or a few happy tears. We’ll share hugs, laughter, and maybe a few tears, and say goodbye... until your next session!

VOTED "FAIRFAX COUNTY VA'S BEST maternity PHOTOGRAPHER"
2018, 2019, 2020, 2021, 2022, 2023 & 2024

Awards & recognition

VOTED "alexandria VA'S BEST newborn PHOTOGRAPHER"
2018, 2019, 2020, 2021, 2022, 2023 & 2024

Awards & recognition

Certifications

Awards & recognition

Awards & recognition

Awards & recognition

Awards & recognition

Love Notes

Imprinted Photography was recommended to us by a friend and we are so glad we followed her lead! Everything about our experience was beyond our expectations. Part of our package included makeup assistance, which was greatly appreciated by this sleep deprived first-time mama. Carly has an extensive collection of newborn outfits to select from, all fresh and clean and organized by color. She is very good at accommodating your preferences so you get exactly what you want. I think what stands out the most to me is the way she was able to get amazing photos, despite the fact our little one didn't always exhibit a positive attitude. She was baby whisperer extraordinaire. The rest of the process of selecting photos and building an album went smoothly and in a timely way. I would highly recommend Imprinted Photography and Carly Morrison. She was terrific!

- Kate S.

baby whisperer extraordinaire

Carly is the BEST in town. My family have had several photo sessions with Carly and have loved every single one of them. Carly has done newborn, mile stone and cake smash for both of my babies as well as family photos and maternity photos. She really takes her time and is very patient. She has many outfits to choose from in a variety of colors. Her ideas for backgrounds and photo props are incredible. I am looking forward to future photo sessions with Carly. I highly recommend Imprinted Photography!

- Emily Q.

best in town

We loved working with Carly for our newborn, family, and sibling photos. She worked so wonderfully with our two young boys and captured their sweet side so beautifully! She was very patient and took their time to get the photos we wanted. Carly explained the process very thoughtfully so we understood how long each step took and why. 10/10 would recommend!

- Lindsay B.

10/10 would recommend

I will highly recommend Imprinted Photography. We did one year milestone photo shoot with her for our son. We enjoyed working with Carly. She was easy going and absolute pleasure to work with. She was open-minded and accommodated all our requests. Her attention to detail was incredible all along the process. She worked very diligently on editing and gave us the final gallery in a short span of time. We love our photos.

- Prajakta K.

attention to detail

I cannot say enough great things about Carly. She was so easy to work with! This was our second shoot with her. The first was a cake smash for our oldest daughter. The second was a family and newborn shoot to capture our preemie warrior. Carley was super responsive and worked around our schedule, seeing that we had lots of appointments as new parents of a preemie. She matched our crazy energy and worked wonderfully with our overtired and hangry toddler. Not to mention, her work is DIVINE! We will definitely use her again in the future!

- Desirea B.

so easy to work with

My husband and I booked a newborn and maternity session with Carly. She was recommended to us by friends of ours and I am so glad she was. For my maternity session I had my hair and make-up done at the studio before the session and I would have never thought that it was important, but she suggested it and I am so glad she did. I love the way I look in my maternity photos. She helped me feel confident and beautiful and showed me exactly how to pose so I didn't feel awkward. I loved them so much that I bought ended up buying a canvas for my family room and I get so many compliments. It looks like it belongs in an art gallery!

- Lynn F.

We love our Wall Art

Since it was my first baby, I was very excited to get maternity and newborn photos done, but I didn't know what to expect. I immediately knew I was in good hands. Carly was great, she explained every step so thoroughly and answered all of my many  questions. She had the most beautiful maternity dresses and the cutest props and little headbands for my baby. She let me use as many dresses from her wardrobe as I wanted, because I couldn't decide. During and after the session Carly spent so much time making sure everything was exactly how I wanted it from the session to the editing. She coordinated both sessions so they look great together in my album, too which I wouldn't have known to do. I am very picky when it comes to photos of myself and I love the way everything came out!

- Madison R.

went above & beyond

I had a newborn photo shoot with Carly in her studio and it was such a pleasant experience. Carly was AMAZING with my baby (who can be very fussy). She kept her so calm and got her into beautiful poses without too much noise out of her. She was very soothing the whole time and took her time with getting her into poses so she wouldn't upset her. The studio is a great and welcoming space with so many props/outfits in a range of colors to chose from. She kept the room warm to keep the baby comfortable which I really appreciated. I was able to sit on the couch in the studio while they snapped photos. The photos turned out better than I could have imagined. She truly captured such a special moment in time. She is great at what she does. I will continue to use her for special events! Thank you so much Carly 

- Cristina S.

amazing

My family has been lucky enough to have found Imprinted Photography when my daughter was born. We have had Carly capture many special moments in our lives since then, and look forward to her being there to do the same for the birth of our son. She has always listened to our photography goals and have been able to give us photos beyond what we had imagined. She are very artful and prepared for each shoot, which ends up giving us so many beautiful images to choose from. She also has quite the talent for making it seem we're never tired and always looking on point! She is kind and gentle with my daughter and seems genuinely happy when she gets to see her again. We have never had a need to look elsewhere for our photography needs since we found Carly and I hope she will be with us through the years as we create more memories.

- Janey B.

kind and gentle

From start to finish Carly made us feel like we were in good hands. She was so great at my maternity session helping me choose the best dress for my body . Her dresses were gorgeous and very high quality and she had so many to choose from. One of her dresses I recognized from an actress I follow's own maternity shoot! She really helped us when it came time to choose our images because I wanted them all! But she was so patient and talked us through which ones to chose and what package was best based on our budget. If I could do it again I would have budgeted more for my session because I love my photos and I wish I had bought more wall art for my home. The end result was fantastic , better than I ever imagined!   I love my album and  show it off to everyone. Thank you Carly, cant wait for my newborn session.

- Carolyn W.

she spent so much time with us

recommend to all of my friends

- Kerry G.

We had a great experience working with Imprinted Photography for our newborn photos. Carly was great to work with: she was flexible with timing (important for a 1 week old who is not on a schedule!), and had a ton of backgrounds/blankets/props to use. After only a few minutes I had full trust in her with my newborn, as she was great handling her and keeping her calm. Most importantly, we were thrilled with how the photos came out! We received a ton of compliments, too! I recommend her to all my friends!

I had TWO amazing experiences with Imprinted Photography! First, they took me to a beautiful location I didn't even know even existed for my maternity shoot. They had such a great vision and made me feel so beautiful and I will cherish those photos forever! They were patient with me and constantly making sure I was comfortable and feeling ok! Second, I had them do a newborn shoot with my baby girl at 2 weeks of age. They were so patient and they exceeded my expectations on the final product! I get so many compliments on both of the photo shoots! The hardest part was selecting the ones I wanted because I loved every single one! I would highly recommend them and will definitely call them again when I need professional photos!

- Jessie F.

made me feel so beautiful

instilled a sense of trust

- Ryan K.

Imprinted Photography has done 3 shoots now with our family and I could not be more pleased. She were professional, incredibly accommodating and creative. We had my newborn session when my infant was 7 days old and immediately she instilled a sense of trust. It was clear that she knew what she was doing and she captured the most precious images of our little boy. I then invited them back for a Christmas shoot and she did not disappoint, the pictures were incredible! Anything I could dream of, they made a reality. I'm now expecting my second and I will be using her for years to come. I have recommended her to several friends and every has been so happy with their work. I'm so lucky I found them!!!

Fourth session

- Allison L.

Carly just completed their 4th session with us yesterday and it was amazing as usual. We just had our second baby and they took the time to get every single image that we requested. I trust her entirely with my newborn and with my 14 month old. She is safety trained and knows exactly how to calm and soothe the babies to get them into those cozy, adorable positions. The prints and art we have received are beautiful and we are so happy we invested in these sessions. I will be using Imprinted Photography for years to come for all of our family shoots! 

beautiful selection of props

- Aruna B.

Carly is amazing! We were sleep-deprived first-time parents looking for local photographers for a newborn shoot, and were SO SO glad we found her. She had a beautiful selection of  of props and was very accommodating and let us use a few things we brought as well. She was great with our newborn baby boy and so incredibly patient throughout the session. We absolutely loved how the pictures turned out (she clearly spent a lot of time perfecting each and every picture!), and will definitely be using her again and again!

patient

- Maaike H.

Amazing to work with! She was so patient with my 3 month old and really got fantastic shots of him. I can't wait to get more photos of my boys! We have used them for newborn shoots, cake smash shoots for our 2 youngest boys and we wish they were around for the oldest 2 growing up. Thank you guys for doing such an amazing job and being so great with our boys.

baby whisperer

- Alyson S.

Working with Imprinted Photography was absolutely amazing. I recommend them 100%! Carly is like the baby whisperer, she was able to keep my newborn asleep long enough to get the photos that I dreamed of. I was just floored to see the quality of photos that Carly had taken. She made my little girl like a model. Carly was super flexible with a last minute booking as well as rescheduling times for the photo shoot due complications with my recovery. She was so understanding and very supportive. Carly made everything easy, it meant so much to me. These are memories that we will keep forever. Thank you so much Carly!

beautiful photos

- Astrid T.

Carly has been amazing! From my maternity pictures to the newborn photos, the experience was amazing. I could've have asked for a better photographer. between poses for the baby, he was a little difficult but the pictures came out beautiful. The studio was amazing and even had snacks for us ready to go. Thank you for all your hard work!

We had a great experience with Carly from Imprinted Photography! We booked her for our maternity shoot and the weather wasn't too promising, but due to our tight schedule she worked with us to keep our day as we wanted and provided us with amazing photos that we love! Carly really listens to what you want and she provides you with all the information you need. She wants you to be 100% happy and will work with you to make your session personal and perfect for your desires. Whenever I had a question I could call or email Carly and she would get back to me with the answers. She is very thorough and cares about her work and clients. I am excited to use her soon for our newborn shoot as well. Thank you, Imprinted Photos. :)

- Christina S.

listens to what you want

Love love love Imprinted Photography! They took amazing family photos, adding lighting where needed and bringing out the best in all six of us - plus a dog. She was able to handle our crazy bunch and kept us laughing the whole time. We have a few picky family members and she worked with them through the editing process to make sure they looked perfect in the final photos. Carly is especially patient and the end product is spectacular.

- Karen D.

kept us laughing

personable & Certified

- Melissa G.

Carly did an amazing job with our newborn's pictures! Carly knew exactly how to keep our little one comfortable throughout each different pose and worked quickly to get the most adorable photos. She is so personable and had a variety of props for us to choose from so we could pick the exact looks we wanted our son to be in. She also used items that family members created for us to add a special touch to the photos. When I spoke to Carly, she assured me they were certified to pose newborns as they took classes with nurses, which made me feel extremely comfortable choosing them. She also had one of the best photo packages that I researched. I would highly recommend Imprinted Photography to anyone looking for a photographer to capture such a special moment in their lives

highly recommend

- Nicole  S.

We highly recommend Imprinted Photography for your newborn baby photoshoot. They  and had plenty of outfits and props for us to choose from. They were flexible with our baby’s eating schedule and were understanding of modifications as the photoshoot progressed. Carly is clearly very experienced and knows how to get great shots while keeping the kids engaged and having fun. She was also quick to deliver the proofs to us for review and we were extremely pleased with the final product.

let's work together!

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